Franchises
Reporting that keeps HQ and franchisees aligned.
Headquarters sees the brand across every location. Franchisees see their own data. Reports stay on-brand everywhere. Built for 10 to 10,000-location franchise systems.
app.luminainsights.co/dashboard
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Sample data · Last 30 days
Demo workspace · Cross-channel overview
Last 30 days Edit layout Share
Sessions
84,210
+12.4%
Organic clicks
28,402
+11.7%
Ad spend
$48,730
+6.1%
Conversions
1,904
+18.2%
Sessions · last 30 days
vs previous 30
This period Previous
AI insights
Draft — edit before sending
- Organic clicks up 11.7%, led by the /guides pages.
- Paid CPC is up 9% month on month — worth a look at match types.
- Conversion rate improved on mobile for the third week running.
Top channels
By sessions
NameSessionsConv.
- Organic search28,402612
- Paid search19,880540
- Paid social16,240402
- Direct11,905218
Sessions by device
GA4
- Mobile58%
- Desktop34%
- Tablet8%
The problem
Franchise reporting has to serve two very different audiences at once.
- HQ needs a brand-wide portfolio view
- Each franchisee needs their own scoped data
- Brand compliance means every report must stay in-brand
- Scaling to 500+ locations breaks most reporting tools
10,000+
locations supported
Scoped
per franchisee
On-brand
everywhere
HQ+local
dual audiences
What you get
Built for how your team actually runs the work.
Per-franchisee portals
Each franchise sees only their data. Scoped permissions, branded portal.
HQ portfolio view
Brand HQ sees every location, every region, every metric in one dashboard.
Brand-compliant
Centrally managed brand kit. Franchisees can't override.
Per-location access
Give each franchisee their own login, scoped to their own location's data.
Custom domain per brand
reports.yourbrand.com for every franchise.
Security you can check
GDPR, encrypted credentials, role-based access and a full audit log.
Related reading
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