12 client reporting mistakes that are killing your retention

1. 1. Leading with vanity metrics
2. 2. Reporting without context
3. 3. Skipping the business outcome
4. 4. Jargon without translation
5. 5. No clear next action
6. 6. Inconsistent cadence
7. 7. PDFs when portals would win
8. 8. Too much data, too little narrative
9. 9. Missing the CFO view
10. 10. No accountability on your side
11. 11. Forgetting to celebrate wins
12. 12. Leaving ROI implicit instead of explicit

Full article publishing soon. In the meantime, this outline represents the shape of the piece, the argument, the sequence, and the deliverable at each section.